The Pathfinder Team

Strategic Partnerships

Depending on the requirements for each task, Jay Gronlund often partners with other consultants or researchers in the U.S. and around the world, who have a special expertise that could contribute and ultimately enhance the quality of the final results.  As the service business becomes more outsourced, this strategy of teaming up with trusted professionals provides clients with an added dimension to an assignment e.g. local knowledge of a market, reliable connections, professional experience in related fields, and finally a more cost effective solution for their challenges.  The following are Pathfinder’s strategic partners whom we have collaborated with most often, in the U.S. and abroad, plus their main expertise:

Network of Main Business Colleagues and Areas of Expertise

 

LATIN PULSE

Market research, quantitative and market assessments, including online research for Hispanic customers throughout Latin America. Headquarters in Mexico City.

Contact: Mario Quinones

 

 

LEICHLITER ASSOCIATES,  LLC

Market research for qualitative and idea development, worldwide, Leichliter Associates, LLC, based in NYC .

Contact: Betsy Leichliter

 

 

GLOBAL PARTNERS, INC.

Customized Training, in Marketing/Sales and Financial Planning, workshops mainly for B2B around the world. Headquarters in Cambridge, MA.

Contact: Paul Hesselschwerdt

 

 

THE KNOWLEDGE AGENCY

Management Research and Consulting, competitive intelligence, business modeling, research and analysis for knowledge-based decision making (“Knowledge Value Chain) in healthcare, insurance, consumer products, and financial services. Based in New York.

Contact: Tim Powell

 

BARNRAISERS, LLC 

Measuring Marketing ROI, BarnRaiseres LLC is a full service digital marketing solutions company, specializing in identifying and assessing Key Performance Indicators (KPI’s) and relevant metrics to monitor marketing and brand trust initiatives.

Contact:  Rob Petersen

 

HANSON BRAND DESIGN

Brand Development and Graphic Design, Hanson Design is a team of marketing and creative professionals, based in Philadelphia, who focus first on the brand positioning for all graphic designs that communicate clearly the desired brand impression and personality – logos, packaging, font style, names, and all other communications materials.  Their client list is impressive and varied, from hotels, to packaged goods, to healthcare, to industrial products.

Contact:  Gil Hansoin

 

THE SANDERSON GROUP

Marketing Planning & Execution, full service agency with expertise in integrated marketing communications, custom promotions, event marketing, lead generation, packaging and graphic design, website development, new product launches, mainly for small/medium companies. Based in NYC.

Contact: Robin Sanderson

 

 

REACH

Personal Branding, for enriching human talent and expanding success in business, including Employer Branding. Based in New York.

Contact: President and Founder, William Arruda